PatientAdvocacy.Academy – continuous improvement of competences
Public policy advocacy was 2019's topic. It is one of the most demanding and complex area of activity of patient organizations. It was clearly visible in results of our survey form the first edition of the Academy. Fields of activity related to policy advocacy were indicated as the most tough ones.
PatientAdvocacy.Academy – second edition
Participants had a chance to learn:
- how to prepare a detailed plan of a public policy campaign
- how to recruit powerful allies from different environments: politicians, celebrities, social media influencers and physicians.
- what is a proper timing of such activities: when to send official writings, when to start attracting media or announce a success
- how to engage themselves in a longer advocacy processes
In the second edition, the course’s formula was a little bit different from the previous one. Taking into account the participant’s feedback, we decided to design a 14-day course with longer videos. So the overall time of the video material stayed the same, but we serve it in a more condensed form. There were also 3 online video conferences – coaching circles – where participants exchanged their views and experiences on the current topics of the course in order to find solutions of their own obstacles. It was also a time to ask all the questions to the trainer.
The course was also complemented with a grant competition. It was an opportunity of PAG’s leaders to win an unrestricted donation for their activity.
Participants' assessment of the second edition
We conducted the survey among participants after the end of the course.
The participants assessed the course very high – general evaluation was 9,6 (on a scale of 1 to 10). The technical aspect has been evaluated 9,0 while the usefulness of the information – 9,5.
Moreover, the participants were asked if they would like to attend a course like this in the future. 80% of them answered “Yes”, while 20% “Rather yes”. There was no other answers.
“The relevance and quality of the information is excellent. Also it is good to have real life examples of how some of the theory worked. I particularly liked the modules on running a campaign and dealing with a crisis. The modules are very well thought out and presented very well.”
opinion from the survey